Crush it hard.

Overview of the book and how it relates to my life.

The book that I read for the third quarter book assignment is the book Crush It, written by Gary Vaynerchuk (who will hence forth be referred to as Chuck.) The book is about crushing it in today's online market. It's all about sealing yourself and personal brand on the internet. Page after page is giving advice on how to become the best on the internet, build you audience, grow you market, and buy the new york jets.

The way that this books relates to my life is very simply. I have an online image, I have a brand,  and I would like to Crush It. It's very simple for me to see the benefits to reading this book, it has advice for me and my "business partners" to succeed.

SOAPStone

Speaker
The speaker throughout the book is Chuck, he is simply a man trying to get his ideas and thoughts across. There are occasional quotes from alterative sources but noting substantial enough to credit when referring to the speaker.

Occasion
The Occasion for this book is the modern age. The 21st century. It's a modern book that take all modern technology even tho there are a few references to the flip camera which we all know is no longer the type of camera that anyone wants to use.

Audience
The Audience for this book is absolutely every single person that wants to have a place on the internet. Anyone with a Facebook account, a Twitter, or any other persona that is on the internet that they run. Chuck speaks to all people who want to be someone (and become that person through the internet) and tells them exactly what to do to write to their audiences.

Purpose
If I hadn't already made this clear enough through the previous explanations the purpose of this book is to teach people how to make it on the internet through all the tools provided by social media sites and companies with millions in ad budgets.

Style
The style of this book is straight to the point Chuck gets straight to what he wants to say and says it with very little need of interpretation.

Tone
The overall providing tone of this book is very reflective and hopeful. Throughout the book Chuck makes references to what he had to do. He also is always referring to his knowledge or hope everyone can succeed.

Writing techniques

Argumentation
The only argument that is made through this book is that everyone can succeed and make a million dollars if they put the work in. All you have to do is try and you can buy your own sports team.

Syntax
The way that all the of the words and phrases are put together in this book at time can seem un-followable but in the end the way that it is written it very effective. It's short when it needs to be it's dragged out at time.

Diction
The word choice of this book is very friendly, it's not hard to understand and it makes you feel like what he is saying is actually possible.

I give this book 4 out of 5 millions of internet dollars.